Managing energy risk to survive market volatility
Energy markets are unpredictable. Energy risk management is therefore an indispensable component of your energy supply toolbox. Chaos theory is a better guide to energy trading than forecasting attempts. Expect the unpredictable. If you set your price, markets could fall and you could lose competitiveness. If you don't, the markets could go up and your energy costs could skyrocket. From this point of view, unpredictable movements in wholesale energy markets jeopardize the profitability of your business. If you try to fix everything at the right time, you maximize this risk.
While we cannot use forecasting to limit your exposure to volatile energy prices, we can take steps that effectively eliminate the risk to your bottom line. However, it is important to first understand how your business is affected by unexpected changes in energy prices. What is the predominant impact: rising or falling prices? Once the major impact is identified, you can make the right decisions about setting, not setting and releasing the price.
No strategy can guarantee you the best price every time. That said, a well-defined and well-executed energy risk management policy can effectively protect your business from the vagaries of the energy markets. A comprehensive strategy will set the framework for your energy price management decisions.
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